Izimfihlo Zomthengisi Wobuciko: Imibuzo eyi-10 yoMdayisi waseBrithani u-Oliver Shuttleworth

Oliver Shuttleworth we

Akuwona wonke umuntu odinga ukukhangisa okuvamise ukuhambisana nokuthengiswa kobuciko obusezingeni eliphezulu ezindalini. 

Kuyaziwa kabanzi kwezobuciko ukuthi isisusa esibangela noma yikuphi ukudayiswa kwempahla ngokuvamile sifinyelela kulokho okubizwa ngokuthi "ama-D amathathu": ukufa, isikweletu, nesehlukaniso. Kodwa-ke, kukhona u-D wesine obaluleke ngokufanayo kubaqoqi bezobuciko, abanikazi begalari, nanoma ubani ohwebayo: ukuqonda. 

Ukuhlakanipha kubaluleke kakhulu kubaqoqi abaningi bezobuciko - lesi yisizathu esenza ukuthi izinkomba eziningi zendali ziveze umnikazi wangaphambili womsebenzi wobuciko ngamagama athi "iqoqo eliyimfihlo" hhayi okunye. Lokhu kungaziwa kugcwele indawo yonke yamasiko, nakuba imithetho emisha e-UK nase-EU ezoqala ukusebenza ngo-2020 ishintsha isimo esikhona. 

Le mithetho, eyaziwa ngokuthi (noma i-5MLD) iwumzamo wokumisa ubuphekula neminye imisebenzi engekho emthethweni ebikade isekelwa izinhlelo zezezimali ezingacacile. 

E-UK, ngokwesibonelo, “abathengisi bezobuciko manje sekumele babhalise kuhulumeni, baqinisekise ngokusemthethweni ukuthi angobani amaklayenti futhi babike noma yikuphi ukuthengiselana okusolisayo - ngaphandle kwalokho bazothola izinhlawulo, okuhlanganisa nokuboshwa.” . Umnqamulajuqu wokuthi abathengisi bezobuciko base-UK bahambisane nale mithetho eqinisiwe umhlaka-10 Juni 2021. 

Kusazobonakala ukuthi le mithetho emisha izothinta kanjani imakethe yezobuciko, kodwa kuphephile ukucabanga ukuthi ubumfihlo buzoqhubeka bubaluleke kakhulu kubathengisi bezobuciko. Akuvamile ukuthi ufune ukugqama ngenkathi ubuka isehlukaniso esishubile noma, okubi nakakhulu, ukuqothuka. Abanye abathengisi bakhetha nje ukugcina ukusebenzelana kwabo kwebhizinisi kuyimfihlo.

Ukuze kuhlaliswe laba bathengisi, izindlu zendali bezifiphalisa imigqa ebihlukanisa ngokomlando indawo yomphakathi yendlu yendali nendawo yangasese yegalari. Kokubili u-Sotheby's no-Christie manje banikeza "ukuthengisa kwangasese", isibonelo, ukungena endaweni eyayigcinelwe amagalari kanye nabathengisi abazimele. 

Ngena ngemvume kumdayisi oyimfihlo

Umthengisi ozimele uyingxenye ebalulekile kodwa engaqondakali ye-ecosystem yomhlaba wobuciko. Abathengisi abazimele ngokuvamile abaxhunyanisiwe nanoma iyiphi igalari eyodwa noma indlu yendali, kodwa banobudlelwane obuseduze kuyo yomibili imikhakha futhi bangahamba ngokukhululeka phakathi kwayo. Ngokuba nohlu olukhulu lwabaqoqi nokwazi abakuthandayo ngabanye, abathengisi abazimele bangathengisa ngokuqondile emakethe yesibili, okungukuthi, ukusuka kumqoqi oyedwa kuya komunye, okuvumela izinhlangothi zombili ukuthi zihlale zingaziwa.

Abathengisi abazimele abavamile ukusebenza emakethe yokuqala noma basebenze ngokuqondile namaciko, nakuba kukhona okuhlukile. Okungcono kakhulu, kufanele babe nolwazi lwe-encyclopedic lwensimu yabo futhi banake kakhulu izinkomba zemakethe njengemiphumela yendali. Amasampula Obumfihlo, Abathengisi Bezobuciko Abazimele babhekelela abathengi nabathengisi abahlakaniphe kakhulu emhlabeni wobuciko.

Ukuze siqedele lolu hlobo lwamaciko olukhethekile, siphendukele kumdayisi ozimele ozinze e-London. . Uzalo luka-Oliver luyisibonelo sozalo lomdayisi wezobuciko oncomekayo - wakhuphuka wafinyelela ku-Sotheby's ngaphambi kokujoyina igalari yaseLondon ehlonishwayo futhi wagcina ezihambela yedwa ngo-2014.

Ngesikhathi eseSotheby's, u-Oliver wayengumqondisi kanye nomqondisi we-Impressionist kanye ne-Contemporary Art Day Sales. Manje ugxile ekuthengeni nasekudayiseni imisebenzi yalezi zinhlobo egameni lamakhasimende akhe, kanye nobuciko bangemva kwempi nobuciko besimanje. Ngaphezu kwalokho, u-Oliver ulawula zonke izici zamaqoqo amakhasimende akhe: ukweluleka ngokukhanyisa okufanele, ukucacisa izindaba zokubuyiselwa kanye nohlu lozalo, kanye nokuqinisekisa ukuthi noma nini lapho izinto ezidingekayo zitholakala, unikeza umsebenzi ngaphambi kwanoma ubani omunye.

Sibuze u-Oliver imibuzo eyishumi mayelana nohlobo lwebhizinisi lakhe futhi sathola ukuthi izimpendulo zakhe zazibonisa kahle indlela yakhe yokuziphatha—eqondile futhi eyinkimbinkimbi, kodwa enobungane futhi engeneka. Nakhu esikufundile. 

U-Oliver Shuttleworth (kwesokudla): U-Oliver uthanda umsebenzi ka-Robert Rauschenberg e-Christie's.

AA: Ngokubona kwakho, yiziphi izinto ezintathu wonke umdayisi ozimele okufanele azilwele?

OS: Ethembekile, enekhono, eyimfihlo.

AA: Kungani ushiye emhlabeni wendali ukuze ube umdayisi ozimele?

OS: Ngangikujabulela ukuchitha isikhathi oSuthwini, kodwa ingxenye yami yayifuna ngempela ukuhlola umsebenzi wolunye uhlangothi lwezobuciko. Ngaba nomuzwa wokuthi ukuhweba kungaba indlela engcono kakhulu yokwazi amakhasimende kangcono, njengoba izwe elimatasa lendali lalisho ukuthi kwakungenakwenzeka ukwakha amaqoqo amaklayenti ngokuhamba kwesikhathi. Imvelo esebenzayo USuthu ngeke lwehluke kakhulu kwezobuciko obuhle obudlangile buka-Oliver Shuttleworth.

AA: Yiziphi izinzuzo zokuthengisa umsebenzi ngomdayisi ozimele esikhundleni sokudayisa endalini?

OS: Imajini ivamise ukuba ngaphansi kunasendalini, okuholela kumthengi nomthengisi owaneliseke kakhulu. Ekugcineni, umdayisi uphethe inqubo yokuthengisa, abaningi abayaziyo; kunenani elinqunyiwe, ngaphansi kwalo abangeke badayise ngempela. Kulokhu, indawo yokugcina endalini kufanele ibe ncane ngangokunokwenzeka; intengo yangasese yemali engenayo kufanele ibe enengqondo, futhi kuwumsebenzi womthengisi ukusungula izinga elingokoqobo kodwa elenelisayo lokuthengisa.

AA: Yiziphi izinhlobo zamaklayenti osebenza nazo? Uwabheka kanjani amaklayenti akho kanye nempahla yawo?

OS: Iningi lamakhasimende ami aphumelele kakhulu, kodwa anesikhathi esincane kakhulu - ngiqale ngiphathe amaqoqo awo, bese kuthi uma ngithola uhlu lwezifiso, ngithole umsebenzi ofanele wokunambitha kwawo kanye nesabelomali. Ngingacela umdayisi ongahlobene nendawo yami yobungcweti ukuthi acele umdwebo othile - lokhu kuyingxenye emangalisayo yomsebenzi wami njengoba kuhilela ochwepheshe abaningi kwezohwebo lobuciko.

AA: Ikhona imisebenzi yabaculi abathize onqabayo ukuyimela noma ukuyidayisa? 

OS: Ngokuvamile, yonke into engahlobene ne-impressionism, ubuciko besimanje kanye nangemuva kwempi. Nokho, eminyakeni yamuva nje ngiye ngaba nesithakazelo ngokwengeziwe emsebenzini wanamuhla, njengoba izinto ezithandwayo zishintsha ngokushesha. Kukhona abathengisi bezobuciko besimanje engijabulela ukusebenza nabo.

AA: Kufanele enzeni umqoqi uma efuna ukudayisa ucezu ngasese… ngizoqala kuphi? Badinga ziphi izincwadi? 

OS: Kufanele bathole umdayisi wezobuciko abamethembayo futhi bacele izeluleko. Noma yimuphi uchwepheshe ohloniphekile kwezohwebo lwezobuciko oyilungu lomphakathi omuhle noma inhlangano yezohwebo (e-UK) uzokwazi ukuqinisekisa ukunemba kwamadokhumenti adingekayo.

AA: Iyiphi ikhomishini ejwayelekile yomthengisi ozimele njengawe? 

OS: Kuya ngevelu yento, kodwa ingasukela ku-5% iye ku-20%. Mayelana nokuthi ubani okhokhayo: yonke imininingwane yokukhokha kufanele ibe sobala ngo-100% ngaso sonke isikhathi. Qiniseka ukuthi wonke amadokhumenti alungiselelwe ukumboza zonke izindleko nokuthi kuhlale kunenkontileka yokuthengisa esayinwa izinhlangothi zombili.

AA: Sibaluleke kangakanani isitifiketi sobuqiniso emkhakheni wakho? Ingabe isiginesha kanye ne-invoyisi evela kugalari yanele ukukuthumela umsebenzi?

OS: Izitifiketi noma amadokhumenti alinganayo abalulekile futhi ngeke ngamukele lutho ngaphandle komsuka omuhle kakhulu. Ngingafaka isicelo sezitifiketi zemisebenzi efakiwe, kodwa kubaluleke kakhulu kunangaphambili ukwenza isiqiniseko sokuthi ugcina amarekhodi aphelele lapho uthenga ubuciko. Isizindalwazi sempahla, isibonelo, iyithuluzi elihle lokuhlela iqoqo lakho. 

AA: Uvamise ukugcina isikhathi esingakanani emsebenzini kumthwalo? Buthini ubude bephasela obujwayelekile?

OS: Kuncike kakhulu emsebenzini wobuciko. Umdwebo omuhle uzothengiswa phakathi nezinyanga eziyisithupha. Kakhudlwana, futhi ngizothola enye indlela yokuthengisa.

AA: Yimuphi umbono oyiphutha ovamile mayelana nabathengisi abazimele ongathanda ukukuphikisa?

OS: Abathengisi abazimele basebenza kanzima ngendlela emangalisayo ngoba kufanele sikwenze, imakethe ifuna lokho - abantu abavilaphayo, abasebenza kanzima, abahlonishwayo abasekho kudala!

Landela u-Oliver ukuze uthole ukuqonda ngomsebenzi wobuciko asebenza ngawo nsuku zonke, kanye namaphuzu avelele ezindalini nemibukiso, nomlando wobuciko womsebenzi wobuciko ngamunye awethulayo.

Ukuze uthole ezinye izingxoxiswano zangaphakathi ezifana nalezi, bhalisela i-Artwork Archive newsletter futhi ujabulele umhlaba wobuciko kuwo wonke ama-engeli.